Tout sur la géolocalisation et les médias géolocalisés, Nicolas Nova

Couv-Media-Geo
Les médias géolocalisés, le livre de référence sur la géolocalisation, les GPS et leurs enjeux

256 pages

Juin 2009

ISBN-13: 978-2916571201

Collection : Innovation

23,90 euros TTC

 

Dans toutes les conversations distantes, la question « t’es où ? » est devenue aussi importante que la raison de l’appel. Mais très vite, d’autres questions sont apparues : « où suis je exactement ? Qu’est ce qu’il y a à proximité ? Qui ? »
La localisation est devenue un enjeu majeur, à la fois technologique, économique, et même social et politique, au travers de ce qui s’appelle désormais les médias géolocalisés. Mais ceux-ci provoquent des attentes démesurées quant aux changements qu’ils peuvent réellement entraîner…

Et les acteurs de ce secteur nous promettent des nouveaux usages supposés améliorer notre quotidien de façon spectaculaire : en cas d’accident, les secours pourront immédiatement localiser un blessé ; le promeneur ou un automobiliste égaré retrouveront leur chemin ; un SMS indiquera la présence d’un ami dans le quartier où l’on passe sa soirée ; nous serons guidés vers les places de parking disponibles à proximité de notre prochain rendez-vous ; au cours d’une randonnée la nature se transformera en encyclopédie vivante et chaque ruine, chaque vestige, seront identifiés, leur histoire sera racontée via notre mobile qui nous permettra aussi visualiser en direct les déplacements de nos enfants et les escapades de nos animaux domestiques…
Depuis les années 2000, nous avons ainsi vu se succéder des annonces de services nous promettant de révolutionner notre rapport aux autres et à l’espace. Mais ces nouveaux usages sont le plus souvent retardés ou très limités par des problèmes tant techniques que sociaux.
Au-delà des discours formatés, l’auteur – reconnu internationalement pour ses recherches sur les usages de la technologie – répond sans détour, de façon claire, complète et abordable à toutes les questions et les problématiques que soulèvent les médias géolocalisés.
Il identifie, révèle et permet de comprendre les implications que ces technologies auront véritablement dans notre quotidien, en expliquant comment et pour qui. Il propose des pistes concrètes et réalistes pour des usages encore inexplorés.

Nicolas Nova est chercheur, consultant et prospectiviste pour Lift Lab, et mène des recherches sur l’ergonomie et les usages des technologies. Après une formation en sciences cognitives et en interaction homme-machine, il a réalisé une thèse à l’EPFL (École polytechnique fédérale de Lausanne) sur le thème des médias et services géolocalisés. Nicolas Nova est également responsable éditorial de Lift, conférence internationale sur l’innovation et les changements technologiques

 


The street is the best museum - Sat, 16 Aug 2014
Geneva, June 2014

Geneva, June 2014

Probably of the best graffiti I ran across in the last few months. That (and the composition) could be a nice book title.

Street IP address - Sat, 16 Aug 2014
Geneva, June 2014

Geneva, June 2014

An IP (Internet Protocol) address written on the wall of this building in Geneva, Switzerland. A new kind of graffiti ? An awkward reminder ? A weird joke ? A curious ritual anyway.

Update: my friend Hannes Gassert, on FB, commented on this by saying something that makes it's even more intriguing:

That's not an address, that's a subnetwork definition ("mask"), the /24 indicating a network with 255 possible participants. Usually that's used with 192.168.1.0, so this is one off, for some reason. This notation was introduced with a network architecture that is called classless, so this might very well the most nerdy propaganda for small, classless societies ever encountered. Or, as the name of that notation is CIDR and it's a bit off, someone just might have had a bit too much cider.

Lucky charm assemblage - Sun, 10 Aug 2014
Lausanne, Switzerland

Lausanne, Switzerland

A fascinating assemblage – a five Swiss francs coin duct taped to a calculator – spotted at a bubble tea place in Lausanne few weeks ago. When asked about the meaning of this, the waiter told me that "the owner is from Taiwan and she's quite superstitious"... which is a good explanation for this coin-based lucky charm that I found interesting.

Why do I blog this? I like the low-tech character of this obviously, and lucky charms are generally low-tech, but the combination of plastic, duct-tape and metal is very interesting. I wonder about similar approach with smartphones, laptops and other digital artefacts. Are we going to see smart-watches turned into lucky charms with weird materials? Seing this, I'm pretty convinced that it's going to be the case.

"Eclats d'Amérique": Chronicles of Google Streetview - Sun, 27 Jul 2014
hodasava1

Just finished reading "Eclats d'Amérique" by Olivier Hodasava. It's an intriguing compilation of chronicles about the US of A based on the author's drifting and musing on Google Streetview. Hodasava never actually visited North America. He wrote his text based on his perception of certain selected scenes he liked. It's only in French though,

hodasava2

The book is an extension of his long-time work written on his weblog called "Dreamlands": each post extrapolates on a Google Streetview scene. Characters receive names, intentions, history and tastes, places get projected meaning and situations are the objects of fascinating speculations.

hodasava3

Why do I blog this? I think I mentioned the "Google Demo Slam" a while back (two guys who used Google Streetview to race across America without ever leaving their home), which was quite a thing to watch. In the case of this book, the intention and the result is far more intriguing and poetic. Such a great example of how a tool can be re-appropriated to project meaning, and extend the notion of fiction.

I don't really know whether this would count as a "locative media" proper but it certainly a curious case of storytelling as described by Ben Russell in the headmap manifesto back in the days ("..spatial maps of films: where do the characters go? ..do they stay in a confined area or travel (linear or circular?)").

Project Habakkuk - Sat, 26 Jul 2014

"Project Habakkuk" belongs to this list of weird projects I have somewhere in an Evernote note. A British aircraft carrier supposed to be deployed against German U-boats in the mid-Atlantic, the plan was to make it out of pykrete, a mixture of wood pulp and ice. Beyond this stunning fact, the most intriguing thing here is how this project ended. As reported by the Wikipedia:

"According to some accounts, at the Quebec Conference of 1943 Lord Mountbatten brought a block of pykrete along to demonstrate its potential to the bevy of admirals and generals who had come along with Winston Churchill and Franklin D. Roosevelt. Mountbatten entered the project meeting with two blocks and placed them on the ground. One was a normal ice block and the other was pykrete. He then drew his service pistol and shot at the first block. It shattered and splintered. Next, he fired at the pykrete to give an idea of the resistance of that kind of ice to projectiles. The bullet ricocheted off the block, grazing the trouser leg of Admiral Ernest King and ended up in the wall."

Why do I blog this? It's one of these projects that may or may not find its way into a talk about innovation, technologies and failures. Besides, V2 in Rotterdam has a research project about it.

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