La géolocalisation | FYP Editions - Editeur de l'innovation

Editeur de l'innovation et des questions de société

Tout sur la géolocalisation et les médias géolocalisés, Nicolas Nova

Les médias géolocalisés, le livre de référence sur la géolocalisation, les GPS et leurs enjeux

256 pages

Juin 2009

ISBN-13: 978-2916571201

Collection : Innovation

23,90 euros TTC

Dans toutes les conversations distantes, la question « t’es où ? » est devenue aussi importante que la raison de l’appel. Mais très vite, d’autres questions sont apparues : « où suis je exactement ? Qu’est ce qu’il y a à proximité ? Qui ? »
La localisation est devenue un enjeu majeur, à la fois technologique, économique, et même social et politique, au travers de ce qui s’appelle désormais les médias géolocalisés. Mais ceux-ci provoquent des attentes démesurées quant aux changements qu’ils peuvent réellement entraîner…

Et les acteurs de ce secteur nous promettent des nouveaux usages supposés améliorer notre quotidien de façon spectaculaire : en cas d’accident, les secours pourront immédiatement localiser un blessé ; le promeneur ou un automobiliste égaré retrouveront leur chemin ; un SMS indiquera la présence d’un ami dans le quartier où l’on passe sa soirée ; nous serons guidés vers les places de parking disponibles à proximité de notre prochain rendez-vous ; au cours d’une randonnée la nature se transformera en encyclopédie vivante et chaque ruine, chaque vestige, seront identifiés, leur histoire sera racontée via notre mobile qui nous permettra aussi visualiser en direct les déplacements de nos enfants et les escapades de nos animaux domestiques…
Depuis les années 2000, nous avons ainsi vu se succéder des annonces de services nous promettant de révolutionner notre rapport aux autres et à l’espace. Mais ces nouveaux usages sont le plus souvent retardés ou très limités par des problèmes tant techniques que sociaux.
Au-delà des discours formatés, l’auteur – reconnu internationalement pour ses recherches sur les usages de la technologie – répond sans détour, de façon claire, complète et abordable à toutes les questions et les problématiques que soulèvent les médias géolocalisés.
Il identifie, révèle et permet de comprendre les implications que ces technologies auront véritablement dans notre quotidien, en expliquant comment et pour qui. Il propose des pistes concrètes et réalistes pour des usages encore inexplorés.

Nicolas Nova est chercheur, consultant et prospectiviste pour Lift Lab, et mène des recherches sur l’ergonomie et les usages des technologies. Après une formation en sciences cognitives et en interaction homme-machine, il a réalisé une thèse à l’EPFL (École polytechnique fédérale de Lausanne) sur le thème des médias et services géolocalisés. Nicolas Nova est également responsable éditorial de Lift, conférence internationale sur l’innovation et les changements technologiques

Les Médias Géolocalisés

Interview (in French) at 36-15 - Fri, 10 Feb 2012
No, it’s not a minitel service, it’s just called 36-15, and it’s a cool new podcast in French about digital innovation by Laurent (“L’émission qui se demande si le 21e siècle est une bonne idée”). Last week, I’ve been interviewed on my book about failures and it’s located there on the infosphere.

Links for 2012-02-08 [del.icio.us] - Thu, 09 Feb 2012

The Deleted City
"The Deleted City is a digital archaeology of the world wide web as it exploded into the 21st century (...) Geocities, a free webhosting provider that was modelled after a city and where you could get a free "piece of land" to build your digital home in a certain neighbourhood based on the subject of your homepage. (...) he homesteaders had left their properties vacant after migrating to Facebook, Geocities was shutdown and deleted. (...). The resulting 650 Gigabyte bittorrent file is the digital Pompeii that is the subject of an interactive excavation that allows you to wander through an episode of recent online history."

Links for 2012-02-07 [del.icio.us] - Wed, 08 Feb 2012

GET LOST! | Rob Ray
"GET LOST! asks people to become "disorienteers" losing their way and rediscovering wonder, helplessness, and imagination using tools they would normally use to find their way. The sense of calm that comes from knowing where you are at all times can be reassuring, but also a bit boring."
AWOL — A Guide To Getting Lost — The Pop-Up City
"Recent Chelsea College of Art & Design graduate Dan Cottrell has created a guide for the sole aim of getting lost. Pyschogeography is nothing new, but AWOL provides a beautifully simple design approach to the subject."
Gamasutra - Features - Jerked Around by the Magic Circle - Clearing the Air Ten Years Later
"1. Nobody actually holds the orthodox view of the magic circle. There is no circle jerk behind the curtain. 2. While it was based on a passing term Frank Lantz and I noticed in Homo Ludens, Katie Salen and I more or less introduced the concept of the magic circle as it is used today. Blame us for all the trouble, not Huizinga. 3. Keep in mind the discipline from which a work or idea originated. Don't dismiss concepts in one field of knowledge because it doesn't fit your own discipline. The onus is on each of us to translate ideas from the outside into our own areas. 4. The magic circle, as put forward in Rules of Play, is the relatively simple idea that when a game is being played, new meanings are generated. These meanings mix elements intrinsic to the game and elements outside the game. 5. In my opinion, design concepts (such as the magic circle as described in Rules of Play) derive their value from their utility to solve problems."
Bundle
"Bundle was born from the idea that people need real insights and ratings on the places we go, not just subjective opinions. Bundle uses data from the U.S. government, from aggregated, anonymized spending transactions from Citi, and from other third party sources to derive personalized recommendations on restaurants, bars and shops. You can find out what type of people go to a place, how often people really go back to a place, and get recommendations on where you should go based on places you already like."

Devices showing their inner selves - Tue, 07 Feb 2012
I found this gem on the website of the Evil Mad Scientist Laboratories: “Meggy Jr RGB is a new kit that we designed as a platform to develop handheld pixel games. It’s based around a fully addressable 8�8 RGB LED matrix display, and features six big fat buttons for comfy game play. (…) A unique [...]

Links for 2012-02-05 [del.icio.us] - Mon, 06 Feb 2012

Robot readable world on Vimeo
"How do robots see the world? How do they extract meaning from our streets, cities, media and from us? This is an experiment in found machine-vision footage, exploring the aesthetics of the robot eye."

Meet the Google Venture Team during the Lift Fondue! - Wed, 08 Feb 2012

We have the pleasure to announce that a delegation of Google Business Development from China, Japan and India will accompany Lift12 speaker Nick Heller. To tap into their extraordinary wealth of knowledge we will organize a "Google Dating" during the Lift Fondue, on the evening of February 22nd.

This is a great chance for start-ups and entrepreneurs to exchange with the Google Venture Team during the Lift Fondue! To participate in the call send us an e-mail with a short description about your project and why you'd like to meet the Google Team to google-fondue@liftconference.com until February 14th.

Good luck!

Röstigraben Express Train Zurich-Geneva - Thu, 02 Feb 2012

A premier this year: all Lifters can ride the Röstigraben Express together from Zurich to Geneva on Wednesday, Feb. 22. Join the ride, have fun and save!

«Traveling to and arriving at a conference often is an awkward experience» resumes Glenn Oberholzer, Partner of customer experience consultancy Stimmt. «You travel alone, don't know how to get to the venue, need to stand in line to check-in, have to find your friends. Let's do this better at Lift12».

So here we go: meet fellow Lifters on the train to Geneva and make friends before you even get there.

Pre-arrival check-in on the train,
10% off the regular fare,
Café Complet sponsored by Stimmt
and maybe even a moving bar-camp, if people feel like it.

The Röstigraben-Express is an extra coach or reserved seats on the 09:32 train leaving Zurich. You can also hop on in Bern at 10:34, Fribourg at 10:56 or Lausanne at 11:42. We'll arrive at the conference location in time even for the start of Lift12.

All Lifters are welcome. How do you register? If you don't have a conference pass yet, register online and choose the option at the bottom of the 2nd page. If you already bought a pass, go to the registration page and enter the promotion code: RöstigrabenExpress12.

Procter & Gamble meets innovative IT Startups - Second edition at Lift12 Conference - Tue, 31 Jan 2012

Take your chance, the Global Business Service (GBS) organization of Procter & Gamble, the world leader in consumer-goods products, is searching for innovative IT startups to collaborate with them on new IT solutions and services.

P&G would like to meet startups during the Lift12 Conference which will take place in Geneva from 22 to 24 February 2012.

If you are interested please respond according the Need Briefs below, and your startup might be selected for a pitch with the P&G managers, and maybe have a chance to count one of the world's largest and innovative companies among your first clients!

This is the second edition of the P&G Lift start-up call, after the success of the 2011 edition, when some of your fellow startups have had a chance to run a Proof of concept with P&G.

This call for responses is focused to one of the 4 following areas:

For further information on each of these subjects, please click on each link above to see the detailed briefs and expected responses.

Please send us your responses by the 9th of February. The selected startups for attendance will be confirmed by the 15th of Feb.

We are awaiting your submissions!

Change in the Near Future session: Ben Bashford replaces Patrizia Marti - Tue, 31 Jan 2012

A quick update from the conference program: due to logistics reasons, Patrizia Marti will unfortunately be unable to attend Lift12 this year. She was going to talk about the role of emotion and aesthetics in design.

She is going to be replaced by Ben Bashford, an interaction designer and inventor focusing on the emerging networks of software, people, places, and objects.

In the "Near Future" session he will explore the use of artificial emotion and empathy in digital products. We invited him because of his insightful perspective on what we he calls "emoticomp" or how to embed personality, emotion, behaviour in “connected things”.

Maximilian Busser, Sean Park & Xavier Dietlin join the Lift12 program - Thu, 26 Jan 2012

We are very excited to welcome three more innovators to the Lift12 stage! Meet the guy who is pushing the limits of the luxury watches industry, an investor who believes finance 2.0 is emerging as we speak, and the former soccer player turned artist who builds the world's most innovative displays.

The Lift12 program is almost final now, and I am happy to announce three exciting speakers:

Maximilian Busser
Owner & CCO at MB&F
Maximilian is an innovator in an otherwise conservative world. He has a passion for working with the most talented independent horological professionals to create a totally different dimension.

Sean Park @anthemis
Founding investor at Anthemis
Sean has been involved as founding investor in a number of disruptive and highly successful new ventures such as Betfair, Weatherbill, Seedcamp and BankSimple and has extensive experience investing in and advising start-up and high growth companies in addition to over 16 years of experience working at a senior level in capital markets and investment banking. Building businesses has been a key theme throughout his career. He is the co-founder of Anthemis Group and the author of The Park Paradigm.

Xavier Dietlin @xdietlin
Founder at Dietlin
A former professional soccer player, Xavier is now an artist and innovator, crafting the world's most innovative displays for the luxury industry.

Xavier is doing the kind of things you see in the video below. He will demo his latest creations on stage, and bring them to the Lift experience space where Lifters will be able to play and test the displays themselves!